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This Popular Wearable Now Has Its Own Social Network. Every Account Has a ‘Verified Heartbeat.’

Listen to this post Key Takeaways Whoop, the screenless fitness band maker, is getting more social.

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Startups & Small Business · November 13, 2026
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Listen to this post Key Takeaways Whoop, the screenless fitness band maker, is getting more social. Its new Humans feature, pitched as a “deeply human” social network, launched earlier this week.

Humans allows members to follow other Whoop holders, share health milestones and leave comments and reactions within the app Whoop, the consumer technology company making screenless fitness bands, wants to track more than just your heart rate. The fitness tracker company launched a social network this week called Whoop Humans, and claims in a recent press release that the feature is “the most verifiably human social network.” “In a world that’s becoming increasingly artificial, we’re building something deeply human,” said Will Ahmed, founder and CEO of Whoop, in the press release.

First reported by Entrepreneur.

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